Services

Omnibus – Metrobus The PSI Omnibus Survey tagged the “Metrobus” is a bimonthly syndicated study with questions from different organizations, including but not limited to industries, manufacturers, Banks, Oil Companies, Advertising Agencies, Insurance, NGOs, International Organization and Government Agencies. The objective of the metrobus is to enable client have a glimpse of its national urban […]

Qualitative Research Qualitative research is an exploratory approach that is used to: Understand the attitudes & motivations of customers or other stakeholders to issues. Inform on customers’ language & vocabulary Provide input for the quantitative questionnaire To establish thorough understanding of qualitative factors we use:- Focus Group Discussion, (FGDS) In-depth Interview Triads Psychographics Observations Ethnographic […]